Supagard
Quick answer: Supagard is a dealer-applied paint and interior protection brand. It’s typically a polymer sealant system applied at or after PDI to add gloss and short-to-medium-term protection, with optional fabric/leather guards. It is not the same as a professional ceramic coating or PPF.
What it means
Supagard packages are usually sold with new or nearly new cars. The exterior product is a synthetic sealant applied to the clear coat after preparation; interiors may receive fabric and leather protectors to resist spills and staining. Results depend heavily on the quality of prep and correct aftercare.
Why it matters
- Convenience: applied before or at handover, so the car leaves protected from day one.
- Appearance: boosts initial gloss and hydrophobics compared with bare paint.
- Aftercare: packages often include maintenance products and paperwork to register the protection.
- Expectations: durability is generally lower than pro ceramic coatings and does not replace careful washing.
Where you’ll see it
Franchised dealerships as an optional add-on, used-car preparation centres, and in marketing that highlights “paint and fabric protection” at point of sale.
Context
Car Paint Protection; Dealer packages
Common mistakes
- Assuming Supagard is a ceramic or that it provides the same chemical/abrasion resistance as a pro ceramic or PPF.
- Skipping proper prep on new cars – transport wax, fallout and light marring should be removed first.
- Expecting “fit and forget” performance – maintenance washes and periodic top-ups are still needed.
- Believing interior protection makes fabrics stain-proof – it buys time to clean spills, not immunity.
- Not reading the warranty/registration requirements for claims and maintenance conditions.
Written by Danny Argent. Last updated 05/11/2025 15:57