Why do people love shiny cars?

Why do people love shiny cars?

Aug
19
2019
Updated July 2026

Why do we love shiny cars? Having been in thousands and thousands of shiny cars over the years, I think I can finally put this thing to rest.

shiny car, black Jaguar F-Type after professional detailing
That depth of reflection only comes from paint that’s been properly corrected; you’re seeing the car’s design lines, not a haze of micro-scratches.

Mainly it’s about the feeling it gives you. Have you ever put on a brand-new pair of shoes, a brand-new pair of socks, a brand-new pair of jeans and a new shirt or all of them? Or even if they’ve just been washed and ironed, you can’t help but feel fantastic. There’s just something about that feeling, that new feeling. Well, the same thing happens when you get in a car that feels like brand-new. You just feel amazing.

Having restored the shine on everything from everyday hatchbacks to Maseratis and Aston Martins over 24 years, we know that reaction never gets old.

Shiny cars actually look better, you can see the design lines that the manufacturing designer intended. Shiny exaggerates the look and shape of a car. It gives that new feeling to everyone who looks at it.

A sunny day makes it even better. The Sun exaggerates the shine, you end up with shiny on the brain.

Shiny cars and pride go together. Has pride gone from this country? No. ‘Course it hasn’t. It’s just been temporarily misplaced by the people with the dirty cars, the dirty houses and the long grass. Maybe they’re having a setback. Maybe they just haven’t had a shiny car yet... Once you have, you’ll understand.

Why do older cars look dull?

shiny car, Maserati after professional polishing and ceramic coating
This Maserati came in looking tired. After paintwork correction, professional car polishing and a nano-ceramic coating, you end up with a shine you can take pride in.

The two main reasons your car isn't looking good as new, are oxidization and wash marks.

When you wash your car, and wipe it over with a sponge or wash-mitt, you are actually rubbing the dirt against the paintwork. That dirt contains lots of little bits of grit which cause microscopic scratches in the surface of the paint. Then instead of reflecting light like a mirror, the scratched uneven surface scatters light in all direction.

The other main reason your paint may look dull is that it reacts with ozone in the air, which steals molecules from it, causing the surface to become bleached and powdery. This can be hard to see on newer cars, but it is there, causing a dull haziness.

With the surface of the paint roughened by wash marks and oxidation, dirt can more easily cling to it, meaning it is stained by all sorts of environmental contamination. Oil, fuel, exhaust fumes and organic matter. When your paintwork is rough, you will never get it thoroughly clean.

How do I restore the shine to my car?

There are a number of different products you can try. A good hand polish will remove oxidation and brighten the paint, this will also help remove some of the ground in dirt. There are also paint cleaners that will help remove stains and contaminants.

While hand polishing will help improve the shine of your car's paintwork, it is unlikely to make much of an impression on the wash marks. To remove these unsightly micro-scratches is best done with a machine polisher. You could buy a polishing machine and have a go yourself, but this is a job best left to professionals.

machine polishing a car at the New Again workshop
Tom, our operations manager, working a dual-action polisher across a panel. Machine polishing is the only reliable way to cut out wash marks.

Come and see us about machine polishing your car. We can usually get it back to as shiny as new, or very close to it. Once the paint’s corrected, maintaining the shine is a far easier job.

How do I keep my car shiny?

Avoiding oxidation is easy, you just need to keep the car protected with a coat of wax, that way the ozone will be reacting with the wax and will never get anywhere near your paintwork. A good quality wax will last around six months, but it will be at half strength halfway through that period. So, we would recommend waxing your car every three to four months.

shiny car, black Renault after paintwork correction
A shiny car stays cleaner longer; smooth, corrected paint gives dirt and water nowhere to grip.

Avoiding wash marks is a little harder to do. Many people have spent many hours making YouTube videos on the best way to wash a car without causing scratches. There will be lots of talk about snow foam and the two bucket method, however the people who make these videos are often enthusiasts and their approach might be a little fanatical, adding in lots of additional products and complexity. Instructions on how to wash a car are beyond the scope of this article, but we do suggest you give the videos a look, paying careful attention to the advice on what you shouldn’t do.

Alternatively, find an automated touchless wash, or a hand car wash you can trust.

Consider a coating

shiny car, blue Aston Martin after ceramic coating
A shiny blue Aston Martin after ceramic coating. The hydrophobic surface beads water off and holds the shine for years.

If you do have your car professionally polished, consider having a ceramic coating applied at the same time. We use Fireball coatings; the finish has a depth and a wet-look clarity that wax simply can’t match. Run your hand over it and it feels almost frictionless. As a practical bonus, dirt and water bead straight off, so you wash the car less often and when you do, it takes minutes. The coating is also tough enough to resist light scratches and oxidation, so the shine lasts years rather than weeks.

If you would like a shiny car, talk to us about our car polishing service.

Danny Argent

, writer and training officer at New Again.
Over 24 years in the industry, 250+ articles, featured in publications such as Fleet News and Fast Car.

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